GRACIE RINKE: 5 DEAD DESIGNERS

Massimo Vignelli

Vignelli was born in Milan, Italy in 1931. He grew up and eventually studied architecture and design in an academy in his home town. In his career he traveled between New York and Milan, working for his own design studio as well as Unimark. He designed brands, packaging, wayfinding, and many other forms of designs. He is recognized for his use of Helvetica, simple and clean designs, and his ability to design anything. Vignelli is responsible for the American Airlines logo, New York Subway wayfinding, Knoll logo, and Bloomingdales logo.

Herb Lubalin

Lubalin is a graphic designer born in American in 1918. Through out his career he proved time and time again that type could have character. His use of type to bring his work to life is seen in his logo for Mother & Child or Families. He worked for many companies such as Eros Magazine, Avant Garde Magazine, the Post Office, the list goes on. He has been a designer and a teacher, leaving in his memory an impressive portfolio.

Max Huber

A Swiss born designer, Huber's design grew up with Avant Garde. He studied in Switzerland and moved to Milan to escape the war. When the war spread, he returned back to Switzerland. In both countries he was able to create immensely colorful, future like design. His portfolio expands over all types of graphic design, and some of his most famous work were his posters. He captured movement through type, photography, color, and graphics.

Josef Muller-Brockmann

Easily recognizable among designers from his era, Brockmann truly did have a unique style. His simplicity and attention to communication paired with the grid helped push his posters further. Josef Muller-Brockmann was born in Switzerland, and studied there as well. He and several other designers were responsible for creating the grid, which revolutionized design. It provided a tool that allowed designers to better create balanced and cohesive designs.

F. H. K. Henrion

Born in Germany, Henrion became one of the best known U.K. Graphic Designers. He defined professional graphic design, and produced a large portfolio of work during his career. He is known for "founding the corporate identity", and is recognized as one of the most influential designers in the world. During WWII he was responsible for several posters relating to awareness and advertisements. His designs had longevity, which is proof of his success as a designer.